Resume Success Factors
What Exactly Is A Resume Anyway?
resume". If you've ever written one you know what a challenging
task it can be. You know you're goodreally good. The problem,
though, is that you are struggling to demonstrate just how good
you are on paper.
Reference Manual tells us some fundamental facts about resumes:
of your resume is to get you an employment meeting, an interview.
Your resume will not get you a job.
is not a medium for telling prospective employers about your
long-term goals and aspirations. It is where you appeal to
their hiring motivations by demonstrating what you can do
for them, communicating the experience you have acquired and
skills you have developed.
basic concepts in mind, let's summarize several other elements
that your contemporary resume must include:
of Your Qualifications
education, or experience (paid or unpaid) do you have that make
you the ideal candidate for the opportunity, industry, or career
you are pursuing? These data bits are the building blocks of any
resume. They are absolute musts.
resumes do a pretty decent job of listing skills and education,
but fail miserably in the Experience section. More on how-to address
this challenge when we get to the "S" below.
should not be a voluminous listing of everything you have done,
everywhere you have done it, and every club or association you've
ever been affiliated with. Chisel your copy down to content that
is relevant to your target job/career path.
are a marketing professional. Your memberships in the American
Marketing Association, the Direct Marketing Association, and the
Public Relations Society of America belong on your resume?. However,
your memberships in the local dog trainers club and the American
Dog Owners Association can clearly be left off... unless you are
applying for a marketing position with the Humane Society.
want to know specifically what value you can bring to their organization.
If you earn an hourly wage, you are not paid by the hour, you
are paid by the VALUE that you bring to that hour. If you are
salaried, you don't get paid by the month, you are compensated
for the VALUE that you bring to that month.
| A cookie-cutter resume will not do justice to you or your career...
One of the
most effective ways to communicate value on your resume is to
address the burning question, "Why should we hire you?"
You must identify
what specific contributions or verifiable accomplishments you
have made at previous employers. This critical information is
proof that you can do the same at your next job.
your unique accomplishments is simultaneously simple and complex.
It is simple because the best contributions are somehow related
to the bottom linemoney and profits. The challenge lies
in how to reframe what you've done relative to increase profits,
reduce costs, or direct productivity enhancements.
How can your
resume show that you've helped previous organizations solve a
specific problem, be more competitive, expand business, attract
new customers, or retain existing ones?
must be unique in content and in format. The information will
be unique because, as mentioned above, you will have pinpointed
those accomplishments that will set you apart from other applicants.
means not using those templates that came packaged with your word-
processing software! A cookie-cutter resume will not do justice
to you or your career. Bookstores are full of excellent resources
with samples of compelling resumes to ignite your creativity.
resume utilizes proven marketing concepts such as headlinesrather
than boring objective statements. It stresses the benefits you
have to offer, how you can contribute, not just features, but
what you were responsible for.
attention of prospective employers on the first page with a powerfully
written Profile or Qualifications Summary. Resumes are initially
scanned for roughly 15 to 30 seconds. If you've lost the reader's
interest at the top of the first page, they will not read further.
Your resume will go in the "no" pile.
Gets Yourself Noticed
There is no
such thing as a "good" or "bad" resume. There are only "effective"
or "ineffective" ones. By weaving the concepts above into your
resume, you can increase your odds of getting noticed by those
with the authority to recommend you for the next step in the hiring
process via telephone, teleconference, or in-person interview.
You know you're
good...real good. You are now challenged to prove it on your resume!
Copyright Peter Hill, CPRW--Honolulu, Hawaii, U.S.A.
is President of Distinctive Resumes in Honolulu, Hawaii and is a
Certified Professional Resume Writer. Nationally published, he is
recognized as one of America's top resume experts.
More about how to write a resume around the Web:
Samples & Writing Tips
Resume Writing and Formatting Tips