MAIN Business E-Commerce

Online e-commerce is in many ways easier and cheaper than your traditional brick-and-mortar store. Low overhead and a higher profit margin are only a few of the advantages of making a living online.

Yet beginners sometimes think that all it takes is a Web site, an electronic shopping cart, and a wide inventory of products to make their Internet fortune.

But that doesn't take into account the same challenges any business faces in the real world. They include stiff competition, online marketing and another important issue in the social media age - gaining the trust of your online customers.

Add to that a basic knowledge of SEO (search engine optimization - to ensure your business website gets found in the major search engines) and your work has only just begun.

Discover what makes e-commerce tick, with listings to information and reviews, forums, companies and service providers, plus a handful of useful expert articles on the subject in our feature section on E-commerce & search engine optimization techniques.

More about e-commerce around the Web:

How E-commerce Works - E-commerce 101, with a detailed overview for beginners with related resources, from HowStuff Works.

E-Commerce Education - Comprehensive information on how to set up and develop an online store, selecting shopping cart software, gaining trust with visitors plus related story articles, FAQ, glossary and related resources.

E-Commerce Advisor - A megasite devoted to the e-commerce community offering news, feature articles, product reviews and listings, forums and more.

The Web Host Industry Review - Reviews, articles, comparisons, resources and buying guides.

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