Online, you can explore a world of art with the ability to virtually browse the work of thousands of artists you already know well - along with that of other famous names you will recognize in the years to come.
If you're just starting out as a serious art collector, the experts advise not to be afraid to ask lots of questions to discover more about an artist or genre that interests you.
Get to know a local art dealer who can be an invaluable source of information on the current and upcoming art scene. Meanwhile, be aware of the top online publications like The Art Newspaper, and the Art Market Monitor that will help you stay abreast of today's growing worldwide market in the US, Europe, as well as rapidly emerging markets in Asia.
Or, just jump into the deep end - like many first-time investors - and buy what you like.
When you're ready to make a purchase, be sure to buy at reputable online dealers which most often will supply lots of information about themselves and their background, along with the all-important policy on secure purchasing and returns, and verified authentication of the work.
Whether your taste runs to modern art, old movie posters or Old Masters, here's a good list of reputable online art galleries that help you keep your head as you search for your artistic heart's desire...
How to Buy Art - The Basics - Check out a good overview of questions to ask before you buy a piece of art, including tips on how to begin collecting, common mistakes to avoid and related tips.
How to Buy Art Online - This HGTV guide offers practical step-by-step tips on evaluating art pieces online, how to choose a reputable dealer, and related resources for selecting the right frame and displaying art in your home.
artnet - Get current updates on auctions,, exhibition announcements, and a premier site for thousands of well-organized galleries of fine art, along with decorative art and antiques, art appraisal research database and a searchable directory for that Chippendale or fine art work you've been looking for.
eyestorm - Here's a great combination of fun surfing and customer service making this site a winner for buying/perusing provocative fine art photography from around the globe, limited edition prints by world famous artists, together with a searchable directory of artists and artwork, art shopping hints and tips, and more.
PicassoMio - Another cool, eclectic mix of original, contemporary European art and artists' galleries including painting, sculpture, photography, prints, books and posters, together with comprehensive customer service and solid advice on what to look for while buying art online.