MAIN Television I Can Make You Thin

	“This is not a diet – it’s about changing your life using simple psychological techniques which transform people‘s relationship with food forever."

What would watching your weight be like if you could eliminate the need for counting calories, cutting out carbs, starving yourself, or enduring brutal workouts?

We 're sure you've heard this before...

Now... for the first time ever... you can learn the secret to losing weight just by watching TV...

But wait... don't roll your eyes, shake your head and click to another page. This isn't just a non-diet, it's an anti-diet... a sensible way to think about eating... an approach that really seems to work.

Weight-loss guru Paul McKenna changed the shape of the UK, and now he is bringing his popular weight loss theories to America in the brand-new TLC series, I Can Make You Thin, premiering March 16 at 9 PM ET/PT.

Paul, who has helped celebrities get into shape and stay healthy, kicks off his five part series by sharing his rules. Each week he applies these rules to one of the major themes that most commonly define people‘s struggle with weight:

• emotional eating,
• addictions and cravings,
• motivation to exercise and metabolism, and
• self esteem and self-image.

Paul’s program is a smash success in England, where the British version of the series was the most-watched show in the history of Sky Television. I Can Make You Thin takes us inside the anti-diet approach, a series of mental exercises delivered to the viewing audience through the television, that have made his book the best-selling self-improvement book in British history.

The series showcases Paul‘s “4 Golden Rules” -simple, accessible techniques that show viewers how to control the mind‘s relationship with food - to help shed pounds and gain confidence without having to leave the couch.

Using an interactive format, I Can Make You Thin combines a live audience, field pieces, scientific research, and revolutionary at-home strategies - viewers are empowered to reprogram how they think about food and use the connectivity of TV to work one-on-one with Paul to learn how to lose weight and stay thin - without giving up any favorite foods and never having to think of certain foods as "the enemy" ever again.

Individual results may vary, but this program may be the key you've been looking for to change your attitudes towards food and dieting.

"Paul is a pioneer in the field of weight-loss, challenging and exercising the mind‘s relationship with food,“ said Brant Pinvidic, SVP Programming, TLC. "Finally, American viewers will learn why the TV might be the most important weight-loss tool ever.“

I Can Make You Thin premieres Sunday, March 16, 2008 at 9 PM on TLC and the TLC HD simulcast.

I Can Make You Thin - The official Learning Channel site offers a TV schedule that will send you reminders of when the show is on.

Paul McKenna FAQ - Some of the most common questions that McKenna has gotten from viewers and readers who are using his techniques to gain control over their eating habits. The site also has videos to help you get and stay in the right frame of mind to lose wieght or feel more in control of the food in your life, stories from people who have tried his techniques and more...

Paul McKenna Fan Site - I Can Make You Thin - Forum - A site for fans of the Paul Mckenna techniques allows you to share your thoughts with others.

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