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MAIN Arrow to SportsSports Arrow to FootballFootball Arrow to Super Bowl Super Bowl

2008 Super Bowl Commercials

Justin Timberlake Pepsi Commercial Photo
Justin Timberlake reportedly
performed all his own stunts
in a Pepsi commercial which
aired on Super Bowl Sunday.

 

Approximately $2.7 million was spent per 30-second commercial spot in 2008 by major U.S. companies hoping to hit it big this Super Bowl Sunday.

Facing ever-increasing ad spends, GoDaddy.com had announced last August that they would be bowing out of Super Bowl XLII. The company later reversed its decision in November — to the great relief of hot-blooded fans of GoDaddy girl Danica Patrick.

Also back for its first Super Bowl since 2003, Gatorade pushed their new product lines including low calorie "G2" and "Gatorade Tiger" - named for golfing great Tiger Woods who reportedly picked out all the flavors himself.


Victoria’s Secret was back with a
message about “the games that
men and women play.”


Along with Bud, Pepsi, and other mainstays, Cars.com also joined the Super Bowl bandwagon for the first time in 2008 with the biggest ad campaign in their history. And, for the first time since 1999, Victoria's Secret was back to 'push' their Valentine's Day ad campaign.

Meanwhile, this year also saw the biggest ever spend by the movie studios (a.k.a.,"Sneak Preview Sunday") with a half dozen commercials for Hollywood films during the game.

 

 


More about Super Bowl ads on the Web:

Superbowl-Ads.com

Super Bowl Commercials on Google Video

Using Super Bowl Ads in the Classroom

 

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